Paul came to us with a simple cap requirement, this quickly developed into several designs and many products. A few beers later we had designs out for a range of personal, retail quality, caps and some shirts for use whilst painting. Later that same month we developed some more caps for his 80sKid show in London and to accompany these products we also produced a huge 2x3m media panel for celebrities to pose in front of. 

In conjunction with the gallery, Imitate Modern, we also made some bespoke skateboards, wall names plates and other printed matter to complete the job and tie in the whole event. 

To give Paul some viral media coverage we also created a CGI video of a London bus branded with his show details. This created a frenzy of hype as nobody could tell is was in fact created in our studio rather than the real thing.